How we got started

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Betsy & Francis is a boutique design agency based in Sydney, created by Nicole and James. Over the years they have been lucky enough to work for companies, creative agencies and start ups both in the UK and Australia. After many years in the Industry having a dab hand at pretty much everything, Nicole and James fell in love with branding.

They realised it was time to join forces and create their own agency and it only seemed fitting that they used their middle names ‘Betsy & Francis’. Since starting the Agency in 2016 they have worked with passionate business owners and entrepreneurs to build successful brands.


Betsy & Francis were absolute dream to work with. Professional and enthusiastic, they really took the time to understand me and my brand.